SEM Audit includes the below
  For new accounts
  
  - Recommended keywords that are relevant to your business.
- Keywords used by the competitors. 
- Recommended budget
- Landing page suggestions
- Estimated leads or sales
  
  For existing accounts
- Observations and recommendations to improve the performance.
- Recommended keywords that are relevant to your business.
- Keywords used by the competitors. 
- Recommended budget
- Landing page suggestions
- Estimated leads and sales  
 
  
For new accounts
- Recommended keywords that are relevant to your business.
- Keywords used by the competitors.
- Recommended budget
- Landing page suggestions
- Estimated leads or sales
For existing accounts
- Observations and recommendations to improve the performance.
- Recommended keywords that are relevant to your business.
- Keywords used by the competitors.
- Recommended budget
- Landing page suggestions
- Estimated leads and sales
